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Pets and Social media

Pets and Likes: The Rise of Pet Celebrities

Hey there, fellow pet lovers! Ever wondered how your Instagram feed went from selfies and food pics to being flooded with adorable pets? Well, buckle up, because we’re about to dive into the fascinating world of pet influencers!

The Evolution of Pet Influencers

pet influencers
Source: https://www.pinterest.co.uk/pin/470907704761652314/

First off, remember when famous animals were just movie stars like Lassie or Beethoven? Those days are long gone. Now, thanks to social media, your neighbour’s quirky cat or that super photogenic pug down the street could be the next big thing. Crazy, right?

It all kicked off when we started sharing cute pet photos on Facebook and Flickr. But when Instagram hit the scene? That’s when things really took off. Suddenly, everyone and their goldfish (literally!) had a platform to showcase their pet’s unique personality.

Initially, it was just for fun. You know, sharing a pic of Mr. Whiskers looking grumpy on Monday morning. However, something interesting happened. Brands started to notice. They thought, “Hey, people love these pets. What if we could use that?”

And just like that, the pet influencer was born. We’re talking pets with followers in the millions, making more money than most of us could dream of. Don’t believe me? Well, check this out:

Growth of the Pet Influencer Market

  • The pet influencer market was worth a whopping $8 billion in 2020. That’s billion with a ‘B’!
  • By 2025, experts think it could hit $20 billion. That’s a lot of fancy cat food!
  • Here’s a fun fact: 30% of pet owners follow animal influencers. Are you one of them? No judgment here!
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Notable Pet Influencers

pet influencers
jiffpom & nala_cat

Now, let’s talk about some of the big names in the game. Ever heard of Jiff Pom? This little Pomeranian has over 9 million Instagram followers! He’s even been in a Katy Perry music video. Talk about living the high life!

Or how about Nala Cat? This mixed breed kitty has 4 million followers and her own merch line. Imagine wearing a t-shirt with your cat’s face on it… oh wait, we probably all do that already, right?

And we can’t forget Doug the Pug. This little guy is known as the “King of Pop Culture” with nearly 4 million followers. He’s got books, toys, the works!

Lastly, let’s pour one out for the OG, Grumpy Cat. She might not be with us anymore, but her permanent scowl lives on in memes and memories. She even had her own movie. A cat. With a movie. What a time to be alive!

So, what does all this mean for you and your pets? Well, who knows? Maybe your pet could be the next big thing. Or maybe you’ll just enjoy following these animal antics online. Either way, it’s a fun trend that doesn’t seem to be slowing down anytime soon.

In conclusion, next time you’re snapping a pic of your pet doing something adorable (which is all the time, let’s be real), remember: you might just be looking at the next pet influencer superstar. Now, if you’ll excuse me, I need to go update my cat’s Instagram. Those followers won’t gain themselves!

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